Archive for the ‘Uncategorized’ Category
PWM Viral Article Goes Viral
by: Angelique
Monday, December 3rd, 2012
“How to Create Viral Content for Facebook,” an article written for American Bankers Association Marketing Magazine by PWM Interactive Media Specialist Joshua Brennick, was recently picked up by Verizon and posted on its Small Business Center website. In the article, Joshua clears up the myth that all content posted on business Facebook pages is shown Read More…
SEO versus SEM – Looking for New Customers Online
by: Langdon
Monday, November 19th, 2012
Increasingly customers start their search for new financial relationships online. So today, when community financial institutions (CFIs) are looking for new customers they are also starting online. This has raised the visibility of Search Engine Optimization (SEO) and Search Engine Marketing (SEM) in the financial community and raised questions as to which is more effective. Read More…
PWM welcomes Angelique Roy to its Media Team
by: Angelique
Monday, October 22nd, 2012
I am excited to join the Pannos-Winzeler Marketing team as its new interactive media specialist. I will be planning and executing engagement strategies on social platforms for clients. I will also manage and monitor social sites, as well as generate press releases and articles. Print journalism has been much of the focus of my career Read More…
Here To Stay: Sustaining Social Media Efforts Requires Vigilance
by: Tara
Wednesday, June 13th, 2012
Published in Bankers & Tradesman on 6-11-2012. When social media was in its infancy, most of the questions we got were related to getting started, launching a new site and the whole issue of why social media is important. Today, many of the questions and concerns center on how to do a better job Read More…
ABA Telephone Briefing/Webcast
by: Jillian
Monday, June 11th, 2012
Thursday, June 21, 2012 2-3:30 pm Two of Pannos-Winzeler Marketing’s very own will be participating in an American Bankers Association (ABA) Telephone Briefing/Webcast. On Thursday, June 21, 2012 Jim Pannos, President of Pannos Winzeler Marketing, and Tara Hershberger, Vice President of Media and Public Relations will be featured speakers for a webinar titled “The How’s Read More…
PWM Attending The Great New England Credit Union Show
by: Jillian
Wednesday, April 18th, 2012
Tara, Langdon and Jillian will be attending The Great New England Credit Union Show on Thursday, April 19th. This is PWM’s first time at The Show and we’re excited to be a part of New England’s most exciting credit union show! Be sure to check out the 11:15 a.m. session “Socialist CUs”. Jillian will be Read More…
New Article: Driving Traffic to your Facebook Page
by: Jillian
Tuesday, April 10th, 2012
Jillian Adams, Interactive Media Specialist, has written an article for ABA Marketing Magazine, Driving Traffic to your Facebook Page. Whether you are thinking of launching a Facebook Page or have already done so, read this article for 5 tips on how to build some buzz around your Financial Institution’s social presence. Comments or questions? Email Read More…
Facebook Timeline for Brand Pages
by: Tara
Wednesday, February 29th, 2012
Rumors are now confirmed. The question that all Facebook Brand Pages have had since the introduction of the new Facebook Timeline has finally been answered; Brand Pages will be required to convert layouts by March 30th, 2012 or Facebook will convert them automatically. Think of this as an opportunity to take your Social Media marketing Read More…
Mobile Banking Article for Banker & Tradesman
by: Langdon
Thursday, November 17th, 2011
Tara Hershberger has written an article for Banker & Tradesman, Integrated Strategy Enhances Mobile Banking Launches. If you are investigating the benefits of mobile banking or looking for ways to sign customers up drop us an email and we will be pleased to send a copy.
Connect with us at the ABA!
by: Pannos-Winzeler
Thursday, September 15th, 2011
Going to Baltimore? Visit our booth (#400) for a chance to win $100 and to learn about our proven branch traffic builder campaign, FREE Samples from the Vault™. Also Tara, our Media and PR Director, will be presenting Sunday from 3:30-5:00 PM with Stephanie Healey, Marketing & Communications Specialist at Norway Savings Bank, on The Read More…