Archive for the ‘Social Media’ Category
Facebook Contest – Where would you go?
by: Josh
Tuesday, January 15th, 2013
Contests are a top reason why people connect with brands on social media. Successful Facebook contests are often a mix of self promotion, connecting with heartfelt desires or passions and giving people a chance to show off just a little. St Mary’s Bank, based in Manchester New Hampshire and the first credit union in United States, Read More…
ABA Webcast: 2012 Unfair, Deceptive or Abusive Acts and Practices (UDAAP)
by: Tara
Saturday, August 4th, 2012
Jim Pannos has been asked to participate in the upcoming August 28 Telephone briefing. “Social Media and the UDAAP Impact” The briefing will focus on: The evolution of social media as it impacts all areas of the customer Potential UDAAP risks inherent in social media and how to manage those risks Using social media to control Read More…
New Article: Driving Traffic to your Facebook Page
by: Jillian
Tuesday, April 10th, 2012
Jillian Adams, Interactive Media Specialist, has written an article for ABA Marketing Magazine, Driving Traffic to your Facebook Page. Whether you are thinking of launching a Facebook Page or have already done so, read this article for 5 tips on how to build some buzz around your Financial Institution’s social presence. Comments or questions? Email Read More…
Facebook Timeline for Brands is Here
by: Jillian
Thursday, March 1st, 2012
Yesterday Facebook announced that the Timeline is live for Brand Pages. Timeline is the newest profile format which has already rolled out to personal pages. True to Facebook style, they are making Brand Pages consistent with personal pages. As a Page Owner or Administrator, the new format is optional for now, but on March 30th Read More…
Facebook Timeline for Brand Pages
by: Tara
Wednesday, February 29th, 2012
Rumors are now confirmed. The question that all Facebook Brand Pages have had since the introduction of the new Facebook Timeline has finally been answered; Brand Pages will be required to convert layouts by March 30th, 2012 or Facebook will convert them automatically. Think of this as an opportunity to take your Social Media marketing Read More…
Pannos Winzeler Marketing 2011 Media Trends
by: Tara
Friday, February 3rd, 2012
For Pannos Winzeler Marketing 2011 was a year where emerging trends in Social Media and Interactive Marketing became essential components of our work for many clients. At the same time we continue to integrate traditional media with new media initiatives. We find this is a great way to optimize our clients’ campaigns. As we often Read More…
New Article: “Common Social Media Start-Up Challenges and How to Cope with Them”
by: Pannos-Winzeler
Monday, January 23rd, 2012
Media & PR Director, Tara Hershberger, recently authored an article featured in the January/February issue of ABA Bank Marketing Magazine. If you’re currently using social media for your financial institution, or thinking of utilizing social platforms in the future, check it out! Comments or questions? Email the author: Tara at Pannos Winzeler dot com
2011 ABA Marketing Conference in Baltimore
by: Langdon
Tuesday, September 27th, 2011
We would like to thank the clients and friends that stopped by the booth in Baltimore to say hello. Pannos Winzeler Clients Present We would also like to say a special thanks to Tom Brown, Senior VP, Retail Banking, Easthampton Savings Bank, Michael Seymour, Senior VP, Marketing & Retail Services, Franklin Savings Bank and Stephanie Read More…
Social Media Monitoring & Management
by: Tara
Monday, August 15th, 2011
Conversations about your brand continue when you close the doors for the night. Customers expect now more than ever to conduct business on their terms, and that means when it is convenient for them. With the shift to online banking in full swing, customers are more frequently reaching out to their financial institution on the weekends or evenings via social media hoping, and some expecting, to receive a response. There are 3 common questions about social media monitoring which we receive.
Tara Featured in SNHU’s Faculty Spotlight
by: Pannos-Winzeler
Thursday, August 11th, 2011
Our PR and Media Director, Tara Hershberger, works an adjunct instructor for Southern New Hampshire University. This past year she authored and taught their first-ever Social Media Marketing Strategies graduate level online course. Tara was recently featured in SNHU’s Faculty Spotlight, click here to read the article. Connect with Tara on Twitter: @TaraHersh