Archive for the ‘Agency News’ Category

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Webinar – Making Online Advertising Work

by: Langdon

Thursday, January 31st, 2013

Tara Hershberger, Vice President, Media and Public Relations and her team will provide tips and tactics to effectively attract new customers with Online Advertising. Please Join Us on February 22nd at 2:00 pm EST CLICK TO REGISTER

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Facebook Contest – Where would you go?

by: Josh

Tuesday, January 15th, 2013

Contests are a top reason why people connect with brands on social media. Successful Facebook contests are often a mix of self promotion, connecting with heartfelt desires or passions and giving people a chance to show off just a little. St Mary’s Bank, based in Manchester New Hampshire and the first credit union in United States, Read More…

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ABA Webcast: 2012 Unfair, Deceptive or Abusive Acts and Practices (UDAAP)

by: Tara

Saturday, August 4th, 2012

Jim Pannos has been asked to participate in the upcoming August 28 Telephone briefing. “Social Media and the UDAAP Impact” The briefing will focus on: The evolution of social media as it impacts all areas of the customer Potential UDAAP risks inherent in social media and how to manage those risks Using social media to control Read More…

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Pannos Winzeler Marketing 2011 Media Trends

by: Tara

Friday, February 3rd, 2012

For Pannos Winzeler Marketing 2011 was a year where emerging trends in Social Media and Interactive Marketing became essential components of our work for many clients. At the same time we continue to integrate traditional media with new media initiatives. We find this is a great way to optimize our clients’ campaigns. As we often Read More…

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New Article: “Common Social Media Start-Up Challenges and How to Cope with Them”

by: Pannos-Winzeler

Monday, January 23rd, 2012

Media & PR Director, Tara Hershberger, recently authored an article featured in the January/February issue of ABA Bank Marketing Magazine. If you’re currently using social media for your financial institution, or thinking of utilizing social platforms in the future, check it out! Comments or questions? Email the author: Tara at Pannos Winzeler dot com

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2011 ABA Marketing Conference in Baltimore

by: Langdon

Tuesday, September 27th, 2011

We would like to thank the clients and friends that stopped by the booth in Baltimore to say hello. Pannos Winzeler Clients Present We would also like to say a special thanks to Tom Brown, Senior VP, Retail Banking, Easthampton Savings Bank, Michael Seymour, Senior VP, Marketing & Retail Services, Franklin Savings Bank and Stephanie Read More…

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Tara Featured in SNHU’s Faculty Spotlight

by: Pannos-Winzeler

Thursday, August 11th, 2011

Our PR and Media Director, Tara Hershberger, works an adjunct instructor for Southern New Hampshire University. This past year she authored and taught their first-ever Social Media Marketing Strategies graduate level online course.  Tara was recently featured in SNHU’s Faculty Spotlight, click here to read the article. Connect with Tara on Twitter: @TaraHersh

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5 Actions Financial Institutions Can Take to Jump Start Their Social Media Efforts

by: Pannos-Winzeler

Friday, April 8th, 2011

By Tara Hershberger, Media/PR Director, Pannos Winzeler Marketing 603-625-2443     tara at pannoswinzeler dot com         @tarahersh   75% of financial services companies are using or plan to use social media this year (eMarketer). Where does your financial institution stand? Whether or not you have a blank slate from which to start, or if you have a Facebook Page Read More…

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PWM Super Bowl Survey

by: Pannos-Winzeler

Wednesday, February 9th, 2011

This past Sunday was the football event of the year: Super Bowl XLV.  Everyone in our office was excited to watch the game, enjoy good food and company, and watch the much anticipated commercials.  Since the commercials are often the most talked about part of the night (especially at a marketing agency!), we decided to Read More…

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PWM Featured in Banker & Tradesman Daily

by: Pannos-Winzeler

Tuesday, January 25th, 2011

PWM was recently featured in the Banker & Tradesman Daily “Go Fish: Interactive Media Proves Lucrative For Advisory Cos.” The article states that in a December 2010 Banker & Tradesman reader survey, 60 percent of bank or credit union respondents reported they anticipated social media outlets to be a source of new business. In the Read More…

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